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Before cowboys like the Lone Ranger rode into our living rooms via black-and-white television sets, tales of the American frontier were already proliferating on America’s newsstands. Throughout the early 20th century, Western pulp magazines were an absolute publishing steamroller. “Pulp” Westerns – and their Detective and Science Fiction cousins- were printed on cheap, untrimmed paper and sold for spare change, offering millions of readers high-stakes stories of angry gunfig

Think Small: How Volkswagen’s 1960s Ads Changed Advertising Forever If you ask any collector, car guy, or pop culture buff to name the most famous ad campaign of all time, there’s a good chance one brand comes straight to mind – the early 60’s VW ad campaign.. Back in the late 1950s and early 1960s, selling a small, unusual, air-cooled German car to the American public seemed like an uphill battle. Detroit was pumping out massive, ill-handling, chrome-drenched land yachts wit

Most of us who spent our lives around the car culture world know the feeling. You’re flipping through a box of papers or a stack of magazines from fifty or sixty years ago, and suddenly a full-page color ad catches your eye. Maybe it’s a 1968 Plymouth Roadrunner ad with the carton art, or an ad with a cool photo of a brand new 63 Corvette split-window parked at a race track. Before you know it, you’ve stopped looking for car parts and started staring at old ads. And then it h